How People Effectively Memorize and Process Information


HowPeople Effectively Memorize and Process Information

HowPeople Effectively Memorize and Process Information

Thehuman brain memorizes and processes information in various ways. Inpsychology, memory is defined as the ability to remember and applywhat has been learned over time. Two techniques can be used to createa memory of something: rote and eidetic (Klein, Robertson &ampDelton, 2010). Rote memory is achieved through repetition of apractice or process while the eidetic memory is achieved through thecreation of a mental picture. I conducted an experiment to answer asto whether rote memory works better in memorization of repetitiveshort-term information.

Idrafted a set of eleven pairs of words a prompt with a response. Istarted by testing the rote memory and then the eidetic memory to seehow many words I could remember and pair correctly after one minuteand again after 24 hours. Below were the results:

Memorization technique



Correct number of words after 1 minute



Correct number of words after 24 hours



Inthis experiment, rote memory was expected to work better since itinvolves mere mechanical repetition with no contextual understanding.Eidetic memory requires some degree of contextualization so as tocreate a mental image.

Thisexperiment was dealing with implicit memory since it did not involvean intention to understand what the words meant. It was mererepetition. The subtype is the priming memory since it requiredrepetition of the process unconsciously and use of cues to promptresponses.

Interms of whether this experiment dealt with sensory, short term orlong term, rote was sensory. It involved unconscious recall of wordswith no further processing. The words recalled and matched were more,since sensory memory has greater capacity. For eidetic memory, thememory was short term. It involved some degree of consciousness andcreated a mental image. The relatively smaller capacity of short-termmemory leads to the remembrance of fewer words.

Bothtechniques used shallow encoding, in that they focused on maintainingrehearsal.

Storagefor rote memory is large whereas that of eidetic memory is small.Both techniques apply Encoding specificity and retrieval cues sincethe signals used for retrieval are the same ones that were used atencoding.


Klein,S. B., Robertson, T. E., &ampDelton, A. W. (2010). Facing thefuture: Memory as an

evolvedsystem for planning future acts. Memory &amp Cognition, 38,13-22.