What are some different types of content or supporting material one can use in a speech
Supportingmaterials in public speaking provide credibility to the speaker’smain points. The use of supporting materials in a speech requirescritical thinking. Without supporting materials, the chances are thatthe audience will not believe the content of the speech. The threemajor types of supporting materials are examples, testimony, andstatistics.
Tostart with, examples give details that enhance the specificity ofideas to make a speech interesting and lively. Examples have moreimpact on the audience perception than any other supporting material.One can use either brief examples, hypothetical examples or extendedexamples.
Secondly,statistics give proof of claims put forward by the speaker.Statistics are used for support and can be used in combination toillustrate the seriousness of the speaker’s claims. Nonetheless,they are subject to easy distortion or manipulation. For effectiveutilization of statistics as supporting materials, the speaker mustunderstand the variations between the various statistical measuresthat are available.
Lastly,one can use testimony as supporting material in a speech. Testimoniescan be effective supporting material because the audience is moved byspeeches from people with knowledge of a given subject or people whohad an experience on the subject of the speech. Testimonies can beeither peer or expert, and can be used by quoting or paraphrasing.
What are some different persuasion techniques?
Persuasionis the art of presenting facts or opinions in a manner that theaudience finds beneficial. The following techniques are veryeffective in persuading an audience:
Repetitionhelps the audience to understand what you are saying. One can makerepetition to sound unique by using examples, stories and quotes.Moreover, one can include previous points in the summary.
Whenone is consistent when delivering a speech, it is easier for theaudience to trust him/her. Being consistent shows that one hasintegrity and he/she exhibits rational behavior.
Inorder to make clear arguments, it is vital to use techniques ofcomparison such as similes, metaphors and analogies. Comparisonsraise the level of trust from audience.
Thistechnique involves providing the audience with a glimpse into thepossible future scenario. It enables the person delivering the speechto appear informed.
Addressingobjections helps the audience understand the facts surroundingdifferent opinions. It also makes the audience less skeptic aboutyour presentation.
Lucas,S. E. (2014). TheArt of 12th Edition.